Heuristics refer to experience-based techniques for problem solving, learning, and discovery. Using this approach,
I evaluated US Bank's online banking site, also took a look at competitors' sites, and applied a rating system explaining the areas in which the site works well, as well as where it could
be improved.
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I applied a rating scale against a set of factors which took into account User Experience, Design, Content, and Errors.
I also applied the rating system against competitors' sites.